Google AdWords Fundamentals Quickstart

Sunday, 14 September 2025 01:37:20

International applicants and their qualifications are accepted

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Overview

Overview

Google AdWords fundamentals are crucial for online success. This quickstart guide teaches you the basics.


Learn keyword research and campaign creation. Master search ads and budget management.


Understand Google AdWords bidding strategies and ad copywriting. This Google AdWords course is for beginners.


It's perfect for entrepreneurs, marketers, and anyone wanting to advertise online. Google AdWords unlocks powerful marketing potential.


Ready to boost your business? Start exploring Google AdWords today!

Google AdWords Fundamentals Quickstart empowers you to master online advertising. Learn pay-per-click (PPC) strategies, keyword research, and campaign optimization in this fast-paced course. Gain in-demand skills for a lucrative career in digital marketing—Google Ads certification included! This hands-on training includes real-world case studies and expert insights, setting you apart in the competitive job market. Boost your earning potential and unlock exciting career prospects with our comprehensive Google AdWords training today. Unlock the power of Google Ads!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• **Google Ads Accounts & Structure:** Understanding campaigns, ad groups, and keywords.
• **Keyword Research & Targeting:** Identifying relevant keywords like "Google Ads management" and long-tail variations.
• **Ad Copywriting & Creation:** Crafting compelling ad text and utilizing ad extensions.
• **Bidding Strategies:** Exploring different bidding options such as automated bidding and manual CPC.
• **Campaign Budget & Optimization:** Setting realistic budgets and tracking campaign performance.
• **Google Ads Reporting & Analysis:** Interpreting key metrics to improve campaign efficiency.
• **Quality Score & Impact:** Understanding how Quality Score affects ad rank and cost.
• **Search Network Campaigns:** Focusing on text ads and search query targeting.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Role Description Skills
Google Ads Specialist (PPC) Manage and optimize Google Ads campaigns for clients, achieving key performance indicators (KPIs). High demand, excellent career prospects. Google Ads, PPC, SEM, Analytics, Bidding Strategies
Search Engine Marketing (SEM) Manager Lead and develop multi-channel digital marketing strategies, focusing on search engine optimization and paid advertising. Strong leadership needed. SEM, SEO, Google Ads, Bing Ads, Marketing Strategy, Analytics
Digital Marketing Executive (Paid Media) Support the execution of paid advertising campaigns across various platforms, ensuring budget optimization and performance. Growing sector, many opportunities. Google Ads, Social Media Ads, Paid Media, Campaign Management, Analytics

Key facts about Google AdWords Fundamentals Quickstart

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The Google AdWords Fundamentals Quickstart provides a concise introduction to the core principles of online advertising using Google's powerful platform. This training equips you with the foundational knowledge necessary to launch and manage successful advertising campaigns.


Learning outcomes include understanding keyword research, ad creation, campaign structure, and basic bidding strategies within the Google Ads platform. You'll gain practical skills in setting up your first campaign and monitoring its performance. This is crucial for anyone looking to leverage the power of paid search.


The duration of the Google AdWords Fundamentals Quickstart is typically short, designed for rapid learning and immediate application. The exact time commitment may vary depending on the specific course format, but expect a significantly condensed learning experience compared to more in-depth programs.


The Google AdWords Fundamentals Quickstart is highly relevant across numerous industries. Whether you're a small business owner, marketing professional, or an entrepreneur, mastering the fundamentals of Google Ads is key to reaching your target audience effectively. This program provides the essential skills for digital marketing success, covering topics like conversion tracking and ROI analysis.


In short, this quickstart guide offers a streamlined path to mastering the fundamentals of Google AdWords, making it invaluable for anyone aiming to improve their online marketing results. This makes it a vital asset for improving online visibility and driving targeted traffic to your website, impacting overall digital marketing strategy and return on investment (ROI).

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Why this course?

Mastering Google AdWords Fundamentals is crucial for success in today's competitive UK digital market. The UK's online advertising spend continues to grow, with a recent report suggesting a significant increase in search advertising. This makes understanding the Google Ads Quickstart program increasingly vital for businesses of all sizes.

The Google Ads Quickstart guide provides a foundational understanding of keyword research, campaign setup, and performance analysis, equipping learners with the skills to effectively manage advertising campaigns.

Benefit Significance
Improved ROI Efficient budget allocation
Targeted Reach Reaching the right audience
Data-Driven Decisions Continuous campaign optimization

Understanding Google AdWords Fundamentals and leveraging the Quickstart resources are essential for businesses aiming to thrive in the dynamic UK digital landscape. The program's practical approach directly addresses current industry needs, ensuring learners are equipped to manage and optimise their campaigns effectively.

Who should enrol in Google AdWords Fundamentals Quickstart?

Ideal Audience for Google AdWords Fundamentals Quickstart
Are you a UK-based small business owner looking to boost your online presence and drive more sales? This Google AdWords Fundamentals Quickstart course is perfect for you if you're new to digital marketing and want to master paid search advertising. According to a recent study, over 80% of UK consumers use search engines to find products or services online, making Google Ads a crucial marketing channel. Learn to create effective campaigns, optimize your keywords, and track your return on investment (ROI). This course is ideal for entrepreneurs, solopreneurs, and marketing managers with little to no prior experience in PPC advertising. The quickstart structure makes learning manageable and applicable immediately to your business.
Key skills gained: Keyword research, ad copywriting, campaign setup, budget management, performance tracking, and reporting. Understand Google's advertising platform, learn best practices, and gain the confidence to successfully manage your own Google Ads campaigns. Start seeing results faster by learning the fundamentals of paid search, and reach your target audience effectively.