Global Certificate Course in Advanced Google Analytics for Customer Relationship Management

Friday, 20 February 2026 09:35:42

International applicants and their qualifications are accepted

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Overview

Overview

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Global Certificate Course in Advanced Google Analytics for Customer Relationship Management equips you with expert-level skills in Google Analytics 4.


Master customer relationship management (CRM) strategies using powerful data analysis. Understand key metrics and leverage advanced features.


This Google Analytics course is ideal for marketing professionals, analysts, and business owners. Learn to track customer journeys and improve ROI.


Gain a competitive edge with in-depth Google Analytics knowledge. Develop actionable insights to enhance customer engagement and retention.


Enroll now and unlock the potential of data-driven decision-making for improved CRM performance. Explore the course details today!

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Global Certificate Course in Advanced Google Analytics for Customer Relationship Management equips you with cutting-edge skills to master Google Analytics 4 (GA4) and revolutionize your CRM strategies. This online course provides in-depth training on data analysis, customer segmentation, and performance optimization, directly impacting customer lifetime value. Gain a competitive edge with advanced Google Analytics techniques, boosting your career prospects in marketing, data analytics, or business intelligence. Our unique curriculum, featuring real-world case studies and expert instructors, ensures practical application and certification for immediate impact. Unlock your potential with this transformative Google Analytics course.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• **Google Analytics 4 (GA4) Fundamentals for CRM:** Understanding the core features of GA4 and its integration with CRM systems.
• **Data Integration & CRM Connections:** Exploring methods to connect GA4 with popular CRM platforms (Salesforce, HubSpot, etc.) for seamless data flow.
• **Customer Journey Analysis with GA4:** Mapping the customer journey across various touchpoints using GA4 data, including attribution modeling.
• **Advanced Segmentation & Audience Building:** Creating powerful segments in GA4 to identify high-value customers and personalize marketing campaigns.
• **CRM-focused Reporting & Dashboarding in GA4:** Building custom reports and dashboards to monitor key CRM metrics and track campaign performance.
• **Predictive Analytics & Machine Learning in GA4:** Utilizing GA4's predictive capabilities for customer churn prediction and personalized recommendations.
• **Attribution Modeling for Enhanced CRM Insights:** Deep dive into various attribution models to understand the true value of different marketing channels.
• **Data Privacy and Compliance in GA4 for CRM:** Adhering to data privacy regulations (GDPR, CCPA) when integrating GA4 with CRM systems.
• **Google Analytics 4 for E-commerce & CRM:** Focusing on e-commerce specific metrics and how to leverage them for better CRM strategies.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role (Advanced Google Analytics & CRM) Description
Digital Marketing Manager (Google Analytics Expert) Lead and execute digital marketing strategies leveraging advanced Google Analytics for CRM optimization, driving customer acquisition and retention in the UK.
CRM Analyst (Google Analytics Certified) Analyze customer data using Google Analytics to improve CRM effectiveness, identify trends, and personalize customer journeys for increased engagement and ROI.
Data Scientist (Advanced Google Analytics & CRM) Develop predictive models using advanced Google Analytics and CRM data to forecast customer behavior, optimize campaigns, and personalize customer experiences.
Business Intelligence Analyst (Google Analytics Specialist) Extract actionable insights from Google Analytics and CRM data to inform business decisions, track key performance indicators, and support strategic planning.

Key facts about Global Certificate Course in Advanced Google Analytics for Customer Relationship Management

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A Global Certificate Course in Advanced Google Analytics for Customer Relationship Management equips participants with the skills to leverage Google Analytics 4 (GA4) for enhanced customer understanding and improved CRM strategies. This advanced program goes beyond the basics, focusing on actionable insights for business growth.


Learning outcomes include mastering advanced GA4 features like custom reports, data studio dashboards, and predictive metrics. Participants will learn to analyze customer journeys, segment audiences effectively, and attribute conversions accurately. This translates directly into better customer relationship management (CRM) and targeted marketing campaigns.


The course duration is typically flexible, ranging from self-paced online modules to intensive workshops. The specific timeframe depends on the provider and chosen learning pathway. Regardless, the curriculum is designed for efficient knowledge acquisition and practical application.


Industry relevance is paramount. This Global Certificate Course in Advanced Google Analytics for Customer Relationship Management is highly sought after across various sectors. From e-commerce and marketing to sales and customer service, professionals with expertise in GA4 and CRM integration are in high demand. This certification demonstrates a valuable skillset for career advancement and increased earning potential. Data analysis, marketing analytics, and customer behavior are central themes.


Successful completion of the program results in a globally recognized certificate, showcasing proficiency in advanced Google Analytics techniques applied to CRM. This credential validates expertise in data-driven decision-making, a crucial asset in today's competitive landscape.

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Why this course?

Global Certificate Course in Advanced Google Analytics for Customer Relationship Management is increasingly significant in today's UK market. With over 70% of UK businesses now relying on data-driven decision-making (Source: Statista - Note: Substitute with actual Statista link or appropriate source if available. This statistic is illustrative), mastering advanced Google Analytics is crucial for effective CRM. This course equips professionals with skills to analyse website traffic, user behaviour, and conversion rates, directly impacting customer acquisition and retention strategies. Understanding customer journeys through advanced segmentation and cohort analysis, facilitated by this certification, is vital.

Metric Value
Average Website Session Duration 2:45 (minutes)
Bounce Rate 25%

Who should enrol in Global Certificate Course in Advanced Google Analytics for Customer Relationship Management?

Ideal Audience for the Global Certificate Course in Advanced Google Analytics for Customer Relationship Management
This Global Certificate Course in Advanced Google Analytics for Customer Relationship Management is perfect for marketing professionals, CRM managers, and business analysts seeking to leverage data-driven insights. With over 80% of UK businesses using CRM systems (Source: [Insert UK Statistic Source]), mastering Google Analytics for CRM is crucial for improving customer retention and maximizing ROI. Are you ready to transform your customer relationship management strategy with powerful Google Analytics skills? The course is designed for individuals wanting to enhance their data analysis techniques and develop comprehensive marketing reporting capabilities. Whether you're already familiar with basic Google Analytics or a complete beginner, this course provides the advanced knowledge you need to excel in today's data-driven marketplace.