Facebook Ads Manager for Social Media Managers

Saturday, 27 September 2025 04:45:43

International applicants and their qualifications are accepted

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Overview

Overview

Facebook Ads Manager is your essential tool for creating and managing successful Facebook ad campaigns.


Target your ideal audience with precise targeting options, including demographics, interests, and behaviors.


Track campaign performance with detailed analytics and reporting features within Facebook Ads Manager.


Optimize your ads for better results using A/B testing and real-time data.


Facebook Ads Manager is perfect for social media managers of all levels, from beginners to experts.


Master Facebook Ads Manager to boost your brand's reach and achieve your marketing goals.


Unlock the power of Facebook advertising. Learn more today!

Facebook Ads Manager mastery unlocks lucrative social media marketing careers! This comprehensive course empowers you to create high-performing Facebook ad campaigns, boosting your client's ROI and your earning potential. Learn advanced targeting strategies, A/B testing, and Facebook's latest ad features. Master Facebook's reporting tools for data-driven decisions. Facebook Ads Manager skills are in high demand, making you a sought-after professional. Gain a competitive edge with practical, hands-on training and real-world case studies. Unlock your potential with our Facebook Ads Manager course today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• **Facebook Ads Manager Campaign Creation & Setup:** This unit covers fundamental aspects of setting up Facebook ad campaigns, including objective selection, budget allocation, and audience targeting.
• **Facebook Ad Targeting Options (Detailed):** Deep dive into various targeting options within Facebook Ads Manager, including demographic, interest-based, behavioral, and custom audience targeting.
• **A/B Testing and Ad Optimization:** Learn effective strategies for A/B testing ad creatives, headlines, and copy to optimize campaign performance and improve ROI.
• **Facebook Ads Reporting & Analytics:** This unit focuses on interpreting key metrics within Facebook Ads Manager to track campaign performance, identify areas for improvement, and demonstrate ROI.
• **Pixel Implementation and Tracking:** Mastering Facebook Pixel setup and event tracking for accurate conversion tracking and website retargeting.
• **Budget Management and Campaign Structure:** Learn best practices for managing ad spend effectively, optimizing campaign budgets, and structuring campaigns for maximum efficiency.
• **Facebook Ads Manager Troubleshooting & Common Issues:** This unit addresses frequent issues encountered in Facebook Ads Manager and provides solutions for resolving them.
• **Creating Engaging Facebook Ad Creatives:** Learn how to create compelling visual and video ads that capture attention and drive conversions.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Role Description UK Salary Range (£)
Social Media Manager (Primary Keyword: Social Media, Secondary Keyword: Management) Develop and execute social media strategies, manage campaigns, analyze performance, and engage with audiences across multiple platforms. 25,000 - 60,000
Digital Marketing Manager (Primary Keyword: Digital Marketing, Secondary Keyword: Strategy) Oversee all digital marketing initiatives, including SEO, PPC, and social media, to drive brand awareness and generate leads. 30,000 - 75,000
Content Creator (Primary Keyword: Content, Secondary Keyword: Creation) Produce engaging and high-quality content for various social media channels, blogs, and websites, aligning with brand guidelines. 22,000 - 45,000
Community Manager (Primary Keyword: Community, Secondary Keyword: Engagement) Build and nurture online communities, respond to customer inquiries, and foster positive brand interactions across social platforms. 20,000 - 40,000

Key facts about Facebook Ads Manager for Social Media Managers

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Mastering Facebook Ads Manager is crucial for any social media manager aiming for impactful campaigns. This comprehensive training equips you with the skills to create, manage, and optimize high-performing Facebook ad campaigns, directly impacting your client's ROI.


Learning outcomes include understanding campaign objectives, audience targeting (including detailed targeting options and lookalike audiences), ad creative best practices, budget allocation strategies, and performance analysis using Facebook Ads Manager's reporting features. You'll learn to leverage A/B testing to continually improve your campaigns.


The duration of the training varies depending on the chosen learning path, ranging from short, focused modules to more extensive courses covering advanced topics such as retargeting strategies and conversion optimization using Facebook Pixel. Expect to invest anywhere from a few hours to several weeks, depending on your prior experience and desired level of expertise.


Industry relevance is paramount. Facebook advertising remains a dominant force in digital marketing, making proficiency in Facebook Ads Manager a highly sought-after skill. This expertise translates directly to increased client acquisition, improved brand visibility, and enhanced campaign performance for social media marketers. Understanding tools like Facebook Business Manager will also prove beneficial in managing multiple ad accounts.


This training program directly addresses the need for social media managers to effectively manage paid social media advertising using Facebook Ads Manager and drive tangible results. The ability to utilize the platform effectively, including advanced targeting capabilities and data analysis, is essential for success in today’s digital marketing landscape.


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Why this course?

Facebook Ads Manager is indispensable for social media managers in the UK. It's the central hub for creating, managing, and optimising Facebook and Instagram advertising campaigns. With over 45 million active Facebook users in the UK (Source: Statista, 2023), reaching the right audience is crucial. Effective use of Ads Manager allows for precise targeting based on demographics, interests, and behaviours, ensuring maximum return on investment.

Current trends show a growing reliance on performance-based advertising. Facebook Ads Manager facilitates this through detailed analytics and reporting. Tracking key metrics like click-through rates, conversion rates, and cost per acquisition is essential for campaign optimisation. This allows social media managers to continuously improve their strategies and deliver impactful results. For example, according to a recent survey (Source: eMarketer, 2023), a significant portion of UK businesses increased their Facebook ad spend in the last year. This highlights the growing importance of mastering Facebook Ads Manager skills.

Metric Value
Facebook Users (UK) 45M+
Businesses Increasing Ad Spend Significant Portion

Who should enrol in Facebook Ads Manager for Social Media Managers?

Ideal Audience for Facebook Ads Manager Description UK Relevance
Social Media Managers Individuals responsible for planning, creating, and managing social media campaigns for businesses. This includes tasks like content scheduling, community management, and, critically, Facebook advertising. They need to leverage Ads Manager to maximize their ROI. Over 50% of UK businesses use social media for marketing, with Facebook being a key platform, making Facebook Ads Manager training highly valuable.
Marketing Agencies Agencies managing social media for multiple clients need efficient Facebook ad management tools. Ads Manager allows streamlined campaign creation and reporting across numerous accounts. The UK has a thriving digital marketing agency landscape; proficiency in Facebook Ads Manager is a must-have skill for attracting and retaining clients.
Small Business Owners Entrepreneurs running their own businesses benefit from the hands-on learning and precise targeting capabilities offered by Facebook Ads Manager, enabling effective social media advertising with minimal budget waste. A significant portion of UK SMEs rely on social media for customer acquisition; mastering Facebook ad campaigns is crucial for their growth.