Executive Certificate in Social Media Influencer Analytics

Friday, 03 October 2025 15:02:35

International applicants and their qualifications are accepted

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Overview

Overview

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Social Media Influencer Analytics: Master the art of data-driven influencer marketing.


This Executive Certificate program equips marketing professionals and business leaders with the skills to analyze influencer campaigns effectively. You'll learn key performance indicators (KPIs) and data visualization techniques.


Understand audience engagement, reach, and return on investment (ROI). Gain insights into social media analytics tools. The program provides hands-on experience in social media listening and sentiment analysis.


Social Media Influencer Analytics is your pathway to smarter influencer collaborations. Elevate your marketing strategy today. Explore the curriculum now!

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Executive Certificate in Social Media Influencer Analytics provides in-depth training on analyzing influencer marketing campaigns. Master data-driven strategies to identify top-performing influencers, predict campaign success, and optimize ROI. This executive education program offers practical workshops, case studies, and networking opportunities with industry leaders. Gain valuable skills in social listening, influencer marketing metrics, and competitive analysis. Boost your career prospects in digital marketing, social media management, or market research. Become a sought-after expert in social media analytics today.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Social Media Influencer Marketing & Analytics
• Identifying Key Performance Indicators (KPIs) for Influencers
• Social Media Listening and Sentiment Analysis for Influencer Campaigns
• Influencer Marketing Campaign Strategy & Measurement
• Data Visualization and Reporting for Influencer Analytics
• Advanced Social Media Analytics Tools and Technologies
• Analyzing Influencer Authenticity and Engagement
• Case Studies in Successful Influencer Marketing Campaigns (and failures)
• Legal and Ethical Considerations in Influencer Marketing
• Social Media Influencer Analytics: ROI and Budget Allocation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role (Social Media Influencer Analytics) Description
Social Media Analyst Analyze influencer marketing campaigns, track key performance indicators (KPIs), and provide data-driven insights to optimize strategies. High demand for data analysis skills.
Influencer Marketing Manager Oversee all aspects of influencer marketing campaigns, from strategy development and budget allocation to performance analysis and reporting. Requires strong leadership and project management skills.
Data Scientist (Social Media Analytics) Develop and implement advanced analytical models to predict influencer marketing performance, identify trends, and provide actionable recommendations. Expertise in statistical modeling and programming essential.
Digital Marketing Specialist Manage digital marketing strategies across multiple channels, with a focus on influencer marketing. Expertise in SEO, SEM, and social media marketing is required.

Key facts about Executive Certificate in Social Media Influencer Analytics

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An Executive Certificate in Social Media Influencer Analytics provides professionals with in-depth knowledge of identifying and analyzing key performance indicators (KPIs) for social media influencers. This program equips participants with the skills to effectively measure influencer marketing campaign success and ROI.


Learning outcomes include mastering data analysis techniques specific to influencer marketing, understanding various social media platforms' analytics dashboards, and developing strategies for selecting and collaborating with effective influencers. Students will also learn about social media listening and sentiment analysis, crucial aspects of a successful influencer marketing strategy.


The program duration typically ranges from 6 to 12 weeks, depending on the institution and intensity of the course. This structured format allows for focused learning and immediate application of acquired skills in professional settings. The program often incorporates case studies and practical exercises for hands-on experience.


This Executive Certificate is highly relevant across numerous industries, from marketing and advertising to public relations and e-commerce. Understanding social media analytics is increasingly important for any business leveraging influencer marketing for brand building and promotion. The skills gained are directly applicable to roles such as marketing managers, brand strategists, and market research analysts.


Graduates of this Executive Certificate in Social Media Influencer Analytics program are well-positioned to advance their careers by providing data-driven insights to improve influencer marketing strategies and campaign performance. This specialized training caters to the growing demand for professionals skilled in analyzing influencer data and optimizing influencer marketing ROI.

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Why this course?

An Executive Certificate in Social Media Influencer Analytics is increasingly significant in today's UK market. The UK influencer marketing industry is booming, with a projected spend of £1.6 billion in 2024 (source: eMarketer). Understanding influencer analytics is crucial for brands to measure ROI and optimize campaigns. This certificate equips professionals with the skills to analyze data, identify key performance indicators (KPIs), and make data-driven decisions. According to a recent study (source: Statista), 70% of UK businesses utilize influencer marketing, highlighting the growing demand for professionals skilled in social media influencer analytics. This Executive Certificate provides a competitive advantage, equipping graduates with the expertise to navigate the complex landscape of influencer marketing and drive successful business outcomes. Data analysis is central to campaign success, allowing for strategic improvements and refined targeting.

Influencer Marketing Activity Percentage of UK Businesses
Using Influencer Marketing 70%
Planning to Use Influencer Marketing 20%
Not Using Influencer Marketing 10%

Who should enrol in Executive Certificate in Social Media Influencer Analytics?

Ideal Audience for Executive Certificate in Social Media Influencer Analytics
This Executive Certificate in Social Media Influencer Analytics is perfect for marketing professionals, brand managers, and agency executives seeking to leverage the power of influencer marketing. With over 80% of UK consumers trusting online reviews and recommendations, understanding influencer analytics is crucial for effective campaign strategy and return on investment (ROI).
Specifically, this program targets individuals who:
  • Manage social media marketing budgets and campaigns.
  • Need to analyze influencer performance data to optimize strategy and ROI.
  • Want to improve their understanding of influencer marketing metrics and reporting.
  • Are responsible for selecting and collaborating with influencers.
  • Seek to gain a competitive edge in the UK's rapidly evolving digital marketing landscape (estimated market value of £X billion).