Certified Specialist Programme in Video Marketing for Change Management

Friday, 29 August 2025 13:35:17

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

```html

Certified Specialist Programme in Video Marketing for Change Management equips you with the skills to leverage video's power for successful change initiatives.


This programme teaches strategic video planning, content creation, and effective distribution for change management projects.


Learn to produce compelling videos that communicate complex information clearly and persuasively. Target audiences include HR professionals, project managers, and communication specialists seeking to master video marketing techniques.


The Certified Specialist Programme in Video Marketing for Change Management provides practical, hands-on experience. Become a video marketing expert for change management.


Explore the programme today and transform your approach to change management!

```

Video Marketing for Change Management: Become a Certified Specialist and master the art of using video to drive organizational transformation. This program equips you with strategic video production skills, covering planning, filming, editing, and distribution for impactful change initiatives. Gain in-demand expertise in a rapidly growing field, boosting your career prospects in communications, marketing, and leadership roles. Our unique curriculum blends theory with hands-on projects, ensuring practical application and immediate ROI. Elevate your career and become a sought-after video marketing professional specializing in change management. Enroll today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding Change Management Principles & Theories
• Video Marketing Fundamentals for Internal & External Communications
• Storytelling for Change: Crafting Compelling Video Narratives
• Video Production Techniques for Change Management (including filming, editing, and software)
• Leveraging Video for Stakeholder Engagement and Buy-in
• Measuring the Impact of Video in Change Initiatives (ROI & analytics)
• Best Practices in Video Distribution and Promotion for Change Management
• Addressing Resistance to Change Through Video Communication
• Creating a Sustainable Video Strategy for Ongoing Change Management

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Video Marketing Specialist (Change Management) Develops and implements video strategies to support organizational change initiatives, focusing on employee engagement and communication. Expertise in video production, editing, and distribution is crucial.
Digital Communications Manager (Video Focus) Manages all digital communication channels, with a strong emphasis on video content creation and distribution for change management projects. Strong leadership and project management skills required.
Change Management Consultant (Video Expertise) Provides consultancy services to organizations undergoing change, leveraging video as a key tool for stakeholder engagement, training, and communication. Extensive experience in change management methodologies is essential.

Key facts about Certified Specialist Programme in Video Marketing for Change Management

```html

The Certified Specialist Programme in Video Marketing for Change Management equips professionals with the skills to leverage video's power in organizational transitions. This intensive program focuses on strategic video production and distribution for successful change initiatives.


Learning outcomes include mastering video storytelling techniques for change communication, designing compelling video content tailored to diverse audiences, and leveraging data analytics to measure video campaign effectiveness. Participants will gain expertise in video editing software and best practices for social media distribution.


The programme duration is typically [Insert Duration Here], encompassing a blend of online modules, practical workshops, and case study analyses. The flexible learning format caters to professionals' busy schedules while maintaining a high level of engagement.


Industry relevance is paramount. This Certified Specialist Programme in Video Marketing for Change Management directly addresses the growing need for effective internal communications strategies and demonstrates practical application of video marketing within the context of change management projects. Graduates will be highly sought after across various sectors including corporate communications, human resources, and project management.


Successful completion leads to a recognized certification, enhancing career prospects and demonstrating a commitment to cutting-edge video marketing and change leadership skills. This program provides a competitive advantage in today's rapidly evolving digital landscape, offering proven techniques for impactful video creation and deployment.


Further enhancing the program's value, participants gain access to a comprehensive online resource library and a supportive community of fellow professionals. The curriculum incorporates best practices in digital transformation and organizational behavior, ensuring lasting value beyond the certification itself.

```

Why this course?

The Certified Specialist Programme in Video Marketing is increasingly significant for change management in today's UK market. With the UK digital advertising market exceeding £25 billion in 2022 (Source: IAB UK), video's dominance is undeniable. Effective video marketing is no longer a luxury; it's crucial for driving engagement and successful change initiatives. This programme equips professionals with the skills to leverage video's power in internal communications, training, and stakeholder engagement, addressing the growing demand for visually compelling and impactful change management strategies. According to a recent survey (fictional data for illustration), 70% of UK businesses cite improved employee engagement as a primary benefit of using video in change management.

Benefit Percentage of UK Businesses
Improved Employee Engagement 70%
Increased Stakeholder Buy-in 60%
Faster Change Adoption 55%

Who should enrol in Certified Specialist Programme in Video Marketing for Change Management?

Ideal Audience for the Certified Specialist Programme in Video Marketing for Change Management
Our Certified Specialist Programme in Video Marketing for Change Management is perfect for UK-based professionals seeking to enhance their skills in strategic communication and internal engagement. With over 70% of UK businesses now using video marketing (hypothetical statistic, replace with actual statistic if available), this programme equips you with the expertise to leverage video for effective change management initiatives. Are you a learning and development professional, HR specialist, internal communications manager, or project manager looking to improve employee adoption of new strategies and technologies? If you’re passionate about harnessing the power of video for impactful communication and want to become a leader in this field, this programme is your ideal next step. We help you master video production, editing, and distribution strategies, ensuring your change management initiatives resonate and drive successful outcomes. Benefit from our expert-led training, practical exercises, and networking opportunities – all designed to elevate your career in video marketing and communication.