Certified Specialist Programme in Google Analytics for Customer Surveys

Friday, 03 October 2025 09:54:36

International applicants and their qualifications are accepted

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Overview

Overview

Google Analytics for Customer Surveys certification empowers you to master data analysis for impactful customer insights.


This program teaches you to leverage Google Analytics 4 (GA4) and customer survey data integration for deeper understanding of customer behavior.


Learn to analyze survey responses, segment audiences, and visualize key performance indicators (KPIs).


Ideal for market researchers, analysts, and anyone needing to improve customer experience using data-driven decisions. Google Analytics for Customer Surveys provides practical skills to measure and improve your business.


Unlock the power of integrated data. Enhance your data analysis skills. Get certified today!


Explore the program now and transform your understanding of customer needs using Google Analytics for Customer Surveys.

Google Analytics for Customer Surveys: Become a certified specialist in analyzing customer feedback using the power of Google Analytics. This program provides hands-on training in advanced analytics techniques, enabling you to extract valuable insights from survey data. Gain expertise in data visualization, segmentation, and reporting to drive data-driven decisions. Boost your career prospects in marketing, market research, and customer success. Our unique curriculum includes real-world case studies and practical exercises, setting you apart with in-demand skills. Master Google Analytics 4 and unlock the secrets to customer satisfaction. Become a Certified Specialist today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding Customer Survey Design & Methodology
• Google Analytics 4 (GA4) Integration with Surveys
• Analyzing Survey Data in GA4: Key Metrics & Reporting
• Actionable Insights from Customer Surveys: Improving Customer Experience
• Survey Data Segmentation & Advanced Analysis in GA4
• Connecting Survey Data to Customer Journeys
• Best Practices for Customer Survey Implementation & Optimization
• Attribution Modeling & ROI Measurement from Surveys
• Utilizing Google Analytics Customer Surveys for data-driven decisions.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Google Analytics Certified Specialist: Customer Surveys - Data Analyst Analyze survey data using Google Analytics to identify trends, customer needs, and inform marketing decisions. High demand for expertise in Google Analytics and data visualization.
Senior Google Analytics Specialist: Customer Surveys - Marketing Strategist Develop and implement survey strategies leveraging Google Analytics insights to improve customer experience and drive marketing performance. Requires strong strategic thinking and Google Analytics certification.
Google Analytics & Customer Surveys Consultant Consult clients on best practices for survey design, data analysis (Google Analytics), and reporting for customer satisfaction improvements. Expert knowledge in Google Analytics and consulting skills essential.

Key facts about Certified Specialist Programme in Google Analytics for Customer Surveys

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The Google Analytics for Customer Surveys Certified Specialist Programme equips you with the skills to leverage Google's powerful analytics platform for in-depth customer understanding. You'll learn to design effective surveys, analyze responses, and translate data into actionable insights for improved customer experience and business strategy.


Key learning outcomes include mastering survey design best practices within the Google ecosystem, effectively utilizing Google Analytics 4 for survey data analysis, and interpreting key metrics to inform business decisions. This program also covers advanced segmentation techniques and data visualization, crucial for generating compelling reports that demonstrate ROI and customer satisfaction improvements.


The program's duration varies depending on the chosen learning path, with self-paced options typically requiring several weeks of dedicated study to complete all modules and assessments. Successful completion culminates in a globally recognized certification, demonstrating your proficiency in using Google Analytics for customer surveys and enhancing your professional profile.


In today's data-driven market, understanding customer behavior is paramount. This Certified Specialist Programme in Google Analytics for Customer Surveys is highly relevant across various industries, including marketing, customer service, product development, and market research. The skills gained are directly applicable to improving customer retention, driving sales, and optimizing the overall customer journey, making this certification a valuable asset for professionals seeking career advancement.


Furthermore, this program covers topics like customer satisfaction measurement, Net Promoter Score (NPS) analysis, and customer feedback integration with marketing campaigns, making it a comprehensive resource for modern market research and customer relationship management (CRM).

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Why this course?

The Certified Specialist Programme in Google Analytics is increasingly significant for customer surveys in today's UK market. Understanding customer behavior is crucial for businesses, and Google Analytics provides invaluable data. According to a recent study, 70% of UK businesses utilize analytics for customer insights, reflecting a growing reliance on data-driven decision-making. This program equips professionals with the skills to effectively analyze survey responses integrated with website traffic data, enabling a holistic understanding of customer journeys and preferences. This holistic approach is vital in a competitive landscape, enabling companies to personalize experiences and improve customer retention.

Metric Percentage
Use of Analytics for Customer Insights 70%
Increased Customer Retention (due to data-driven strategies) 35%

Who should enrol in Certified Specialist Programme in Google Analytics for Customer Surveys?

Ideal Audience for the Google Analytics for Customer Surveys Certified Specialist Programme Key Characteristics
Marketing Professionals Individuals responsible for analyzing customer feedback and leveraging data-driven insights to improve marketing strategies. (Over 70% of UK businesses utilize customer surveys, highlighting a significant demand for this skillset.)
Market Research Analysts Professionals conducting quantitative and qualitative research, seeking to enhance their analytical capabilities using Google Analytics and improve customer survey design and analysis.
Data Analysts & Business Intelligence Professionals Those aiming to expand their expertise into customer satisfaction measurement and reporting, linking survey data with broader business objectives for more effective decision-making.
Customer Experience Managers Individuals dedicated to enhancing the customer journey, utilizing Google Analytics' powerful reporting features to understand customer sentiment and satisfaction levels for improved CX strategies.
Entrepreneurs & Small Business Owners Those seeking to harness the power of data to understand their customers better, drive growth, and make informed business choices. (Small businesses make up a large part of the UK economy, making this programme highly relevant)