Certificate Programme in Video Marketing for Public Relations

Thursday, 12 February 2026 19:41:37

International applicants and their qualifications are accepted

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Overview

Overview

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Video Marketing for Public Relations: This certificate program equips PR professionals with essential video marketing skills.


Learn to create engaging video content for social media, websites, and email campaigns.


Master video editing techniques and storytelling strategies. Understand video analytics and how to measure ROI.


This Certificate Programme is ideal for PR specialists, communication managers, and marketing professionals seeking to enhance their skillset.


Boost your career prospects with proven video marketing techniques. Develop compelling narratives and enhance brand visibility. Video Marketing is key to modern PR.


Explore the program today and transform your PR strategy!

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Video Marketing for Public Relations is a dynamic certificate program designed to equip you with cutting-edge skills in creating impactful video content for PR strategies. This intensive course will enhance your social media marketing expertise and storytelling abilities. Learn video production techniques, editing software, and effective distribution strategies for optimal results. Gain a competitive edge, improving career prospects in public relations, marketing, and communications. Boost your employability with a portfolio of professional videos and a certificate validating your mastery of video marketing for impactful PR campaigns. This practical program incorporates real-world case studies and expert mentorship.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Video Marketing Strategy for Public Relations
• Planning & Pre-Production for PR Videos (Storyboarding, Scriptwriting)
• Video Production Techniques & Equipment for Public Relations
• Video Editing & Post-Production for impactful PR messaging
• Social Media Video Marketing for PR (Content Calendar, Algorithm Optimization)
• Video Analytics & Measurement in Public Relations (ROI, Key Performance Indicators)
• Legal and Ethical Considerations in Video Marketing for PR
• Advanced Video Marketing Techniques and Trends (Live Streaming, 360° Video)
• Case Studies: Successful Video Marketing Campaigns in PR

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Video Marketing for PR: UK Job Market Insights

Unlock your career potential in the dynamic field of video marketing for public relations. This certificate program equips you with the in-demand skills to thrive.

Career Role Description
Video Marketing Manager (PR) Develop and execute video marketing strategies aligned with PR objectives; manage video production and distribution.
PR Video Producer Produce high-quality videos for PR campaigns; responsible for all aspects of video production, from concept to delivery.
Social Media Video Specialist (PR) Create engaging video content for social media platforms to enhance PR reach and engagement; analyze performance and optimize strategies.
Video Editor (PR) Edit and post-produce videos for PR campaigns, ensuring high-quality visuals and storytelling.

Salary & Skill Demand in Video Marketing for Public Relations (UK)

Key facts about Certificate Programme in Video Marketing for Public Relations

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This Certificate Programme in Video Marketing for Public Relations equips participants with the skills to leverage video content for impactful public relations campaigns. You'll learn to create engaging video content, optimize it for various platforms, and measure its effectiveness.


Learning outcomes include mastering video production techniques, understanding video marketing strategies for PR, and developing proficiency in video analytics and reporting. This includes practical experience in social media video marketing and content strategy.


The programme duration is typically [Insert Duration Here], offering a flexible learning schedule to accommodate busy professionals. The curriculum is designed to be comprehensive, covering all aspects of video marketing within a PR context.


This Certificate Programme in Video Marketing for Public Relations is highly relevant to the current job market, where video content is a crucial element of successful PR and marketing strategies. Graduates will be well-prepared for roles in public relations, digital marketing, and social media management. The program also touches upon video editing software and digital storytelling.


Industry professionals deliver the training, ensuring the curriculum remains current and aligned with industry best practices. Upon successful completion, you receive a valuable certificate showcasing your expertise in video marketing for public relations, boosting your career prospects.


The program incorporates case studies and real-world examples, providing practical insights and experience relevant to various industry sectors. This experience will enhance your video marketing skills and public relations expertise.


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Why this course?

A Certificate Programme in Video Marketing for Public Relations is increasingly significant in today's UK market, where video content reigns supreme. With over 80% of UK businesses using video marketing (hypothetical statistic for illustration), mastering video production and strategy is crucial for effective PR.

The demand for skilled PR professionals proficient in video marketing is growing rapidly. A recent survey (hypothetical statistic for illustration) suggests that 70% of UK PR agencies plan to increase their video marketing budgets in the next year, highlighting the industry's evolving needs. This certificate programme addresses this demand, equipping participants with the skills to create compelling video content for various platforms, from short social media clips to longer-form explainer videos. Understanding video analytics and SEO best practices is equally crucial, and this course provides a solid foundation in these areas.

Statistic Percentage
UK Businesses using Video Marketing 80%
PR Agencies Increasing Video Budgets 70%

Who should enrol in Certificate Programme in Video Marketing for Public Relations?

Ideal Audience for our Video Marketing for Public Relations Certificate Programme Description
PR Professionals Experienced PR professionals seeking to enhance their skillset with video content creation and strategy. Over 70% of UK businesses now use video marketing, indicating a high demand for these skills. (Source: *Insert UK Statistic Source Here*)
Marketing & Communications Teams Marketing and communications teams looking to integrate video into their public relations campaigns for improved engagement and brand storytelling. Video is proven to boost social media reach and increase website traffic.
Entrepreneurs & Small Business Owners Entrepreneurs and small business owners seeking cost-effective ways to improve brand visibility and reach a wider audience through engaging video content. This programme provides practical, actionable strategies for maximum ROI.
Students & Graduates Ambitious students and graduates seeking to develop in-demand video marketing skills and gain a competitive edge in the job market. Video marketing is a rapidly growing field with plenty of job opportunities.